Covid-19 is affecting more than just public health:
It’s compromising Press Freedom all over the world.
Authoritarian governments are using the pandemic as a tool to suppress free flow of information, censoring and repressing independent journalists reporting unbiased news.
Now, we redefine the ubiquitous masks to speak out against governments and enemies of press freedom.
We hit the streets of Berlin with a social media campaign at a time when misinformation was widespread, and transparency was lacking. This was extremely early in the pandemic, before it was officially declared a global crisis, and when Dr. Li Wenliang, the Chinese doctor who first alerted the world about COVID-19, had just been arrested.
Using only stock photos and countless hours in Photoshop, we crafted a campaign that brought Reporters Without Borders to the forefront of the issue, sparking awareness and conversations when they were needed most.